About

PRESIDENT/CEO

Katie Scarlett Shi has always had a gift for influencing the way people think. For over fifteen years, she has been putting that gift to use in journalism, marketing, and public relations.

As the owner of Scarlett Communications, LLC, Shi is leveraging her background in journalism and business consulting to help companies engage their customers and grow relationships. Shi served as a public relations consultant for several years before officially launching Scarlett Communications, a Dallas-based firm that specializes in public relations and marketing for medium to large-sized commercial entities. Scarlett Communications offers comprehensive public relations, crisis management, content marketing, social media and special event services. Clients include law firms, architects, bookkeepers, interior designers, artists, psychologists, restaurant owners, marketing and business intelligence firms. The owners have been featured in local and national news outlets.

Shi has held marketing, communications, and technology leadership roles in Texas, Colorado, and Michigan. At the University of Colorado’s Global Energy Management Program, she organized and promoted monthly speaker series events with C-level executives. She led a course to Washington D.C. to meet with industry thought leaders, organized quarterly site tours to energy facilities, and gave presentations at advisory council meetings. She also started a blog titled “GEM’s Gems” to highlight the achievements of students, alumni, faculty and advisory counsel members in the energy sector.

She previously worked as a newspaper editor, reporter, and television producer in Michigan and Colorado. She holds a Masters of Business Administration degree from CU Denver and a Bachelor of Arts in Journalism degree from Michigan State University. Shi currently serves as an officer on several nonprofit boards, including a local chapter of her alma mater, Michigan State University. She is a member of the Public Relations Society of America.

She can be reached by email at katie@scarlettcommunications.com.

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